Rio Caraeff is President/CEO of VEVO, the world’s leading all-premium music video & Entertainment platform.
His extensive background prior to his VEVO job include working in new technologies in virtually all areas of entertainment including film, television, music and games.
PAST WORKING EXPERIENCE:
~ EVP at UNIVERSAL MUSIC GROUP.
~ VP/GM/Founder at Universal Music Mobile.
~ VP (Wireless) at Sony Pictures Entertainment.
~ Director at Capitol Records.
~ VP (Business Development) at Sony Digital Media Ventures .
On this interview, Rio talks about the business of YOUTUBE & explains how VEVO is trying to create new revenue streams for artists.